Supplier sign up

Think your brand could be a good fit for CLF? We'd love to hear from you.

Send our buying team your brand deck and product information, along with your key selling points, a company or range overview, and any planned marketing activity. Don't have a marketing plan yet? No problem. CLF has a proven track record of successfully launching and growing brands. From building your digital presence to creating retailer engagement opportunities and coordinating product sampling, we can help bring your products to market and support their growth.

Email buying team

If you are interested in supplying CLF, please email the buying team
or call - (023) 8127 7000 (option 4)

Working with CLF as a supplier


Partnering with CLF gives your brand access to retailers throughout the UK. We're always looking to add innovative products to our portfolio and welcome submissions from across all health and wellness categories. The strongest partnerships are built on shared values. We work best with brands that combine innovation, dependable supply and a commitment to sustainability, while sharing our passion for supporting independent retailers and healthier lifestyles.

Market access

A listing with CLF gives your brand access to over 1,400 independent retailers across the UK. Customers include traditional health & wellness stores, gyms, pharmacies, farm shops, garden centres, cafés, delis, and more.

Sales team

Our sales team offer almost 100 years of combined experience in the FMCG space. Utilising our sales team is the most effective way to drive brand exposure and grow sales.

Easy product management

As a supplier of CLF you will gain access to our online supplier portal - CLF Connect, making your product listings effortless. Sales data and live stock updates make forecasting and planning easy.

In-house marketing support

With plenty of marketing products to chose from, we tailor your marketing package to give your brand the best exposure possible. We can help with new product launches, and promotions, and we even build bespoke brand websites.

Backhauling

Our fleet of vans run routes all over the UK on a daily basis. We backhaul stock from many of our suppliers to reduce carbon mileage and costs.

Imports & Distribution

CLF have experience in working with brands from all around the world. We understand the challenges faced in accessing the UK market from abroad and are on hand to help.

  • "Working with CLF to promote our brands has resulted in an exceptional performance for our range. The team's dedication and expertise achieved over 3 times the sales."

    - Gemma, Ecotone, Clipper, Whole Earth

  • "We've seen a significant boost in brand presence through our current customers, and a notable increase in new customers."

    - Ciara, Hunter and Gather

  • " Our collaboration with CLF led to increased market share and revenue growth."

    - Chris, Common

  • "The promotions we have offered have driven strong ROI."

    - Larysa, Faith in Nature

  • "The sales cycle activity at CLF is really useful tool to help drive sales into CLFs customer base."

    - Andrew, Pulsin